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Gates confused by Apple ads
Feb 02, 2007

"I live in Japan, and we get our own version of Apple's 'defamation' ads, and have considered, in amny instances, to report the ads as false advertizing," says Nazo.

He's anti-Microsoft ads running off- and online, citing a couple of examples, including:

Mac - I have a lot of aplications like video editing, games, etc..."
PC - I only have solitare"

Nazo isn't alone. Bill Gates doesn't like the ads either. Here's what he had to say in a Newsweek Q&A:

Newsweek: Are you bugged by the Apple commercial where John Hodgman is the PC, and he has to undergo surgery to get Vista?

Gates: I've never seen it. I don't think the over 90 percent of the [population] who use Windows PCs think of themselves as dullards, or the kind of klutzes that somebody is trying to say they are.

Newsweek: How about the implication that you need surgery to upgrade?

Gates: Well, certainly we've done a better job letting you upgrade on the hardware than our competitors have done. You can choose to buy a new machine, or you can choose to do an upgrade. And I don't know why [Apple is] acting like it’s superior. I don't even get it. What are they trying to say? Does honesty matter in these things, or if you're really cool, that means you get to be a lying person whenever you feel like it? There's not even the slightest shred of truth to it.

Newsweek: Does the entire tenor of that campaign bother you, that Mac is the cool guy and PC—

Gates: That’s for my customers to decide.

And, "I mean really give me a break!" - adds Nazo.

"A crashed Mac is far more difficult to restore, especially if you use OSX (Which BTW was already a registered OS name here in Japan from before the Mac even existed). It's just bad practice, in any situation, whether it be consumer products, politics, or even *PAA tactics."

. Slashdot Slashdot it!

Also See:
anti-Microsoft ads - Apple boosts anti-Windows ads, February 1, 2007
Newsweek - Finally, Vista Makes Its Debut. Now What?, February 1, 2007

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tags:  gates  confused  apple  ads 
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